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KEY POINTS:
Social media is a great way to create buzz around your event and provide updates to potential attendees. A new event can be an exciting part of your social media strategy — fueling your upcoming social media posts and boosting customer engagement.
Don’t forget to link to Facebook, Instagram, Twitter, and other social media platforms on your event page and in your emails to subscribers. Your social media platforms are a great place to keep attendees updated and engaged with your upcoming event.
Including sponsor logos on your event website can help draw loyal allies or customers from your sponsor companies. It will also help create buzz around your event and satisfy your sponsors with meaningful exposure.
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